Hard Rock Digital, the digital subdivision of the Hard Rock franchise, has announced that it has launched its Hard Rock Sportsbook mobile app in Virginia, with its physical retail sportsbook scheduled to open in July 2022 at the temporary Hard Rock Bristol casino location, which received Virginia’s first casino license in April 2022.
Virginia is Second State with Hard Rock Sportsbook Platform
The world-renowned brand and franchise, Hard Rock, has announced via its Hard Rock Digital subdivision that it has launched its Hard Rock Sportsbook app in the US state of Virginia, with its retail sportsbook scheduled to open in July 2022 at the temporary Hard Rock Bristol casino. The property received Virginia’s first casino license back in April 2022.
Virginia follows in the footsteps of Arizona, which received Hard Rock’s sportsbook in February 2022, making it the second state boasting the brand new Hard Rock sportsbook platform. The application features various sports offerings which you can bet on live, as well as same-game parlays, new reward features, and additional deposit methods.
Hard Rock’s presence in the Old Dominion state is only set to expand further, with Hard Rock Sportsbook set to soon have a physical presence thanks to a new retail sportsbook at its Bristol casino, which is scheduled to open on July 8th, 2022, and is expected to create over 600 new jobs in the area. The final full Hard Rock casino, hotel and resort are now expected to open during the summer of 2024.
Hard Rock Sportsbook Mobile App Will Be Extension of Bristol Casino
On the occasion of the Hard Rock Sportsbook’s launch in the state of Virginia, Marlon Goldstein, Executive Managing Director & CEO for Hard Rock Digital, said the historic franchise was proud to be offering its platform to Virginians:
“We’re excited to expand Hard Rock Sportsbook to Virginia and proud to offer more gaming options on the sports Virginians love on our easy-to-use mobile platform.”– Marlon Goldstein, Executive Managing Director & CEO, Hard Rock Digital, Press Release
He went onto promise Virginia sports fans that they would receive a unique and unmatched entertainment experience once Hard Rock’s retail sportsbook launches in Bristol in July 2022:
“We’re looking forward to the opening of our retail sportsbook in Bristol this July and providing Virginia sports fans with an unparalleled integrated entertainment experience.”
Meanwhile, Allie Evangelista, President of Hard Rock Hotel & Casino Bristol, explained that the Hard Rock Sportsbook mobile app would be an extension of the Bristol casino:
“We can’t wait to welcome sports fans from across the region to our retail sportsbook location in Bristol. The Hard Rock Sportsbook mobile app will be an extension of our Bristol property, allowing sports fans to continue their legendary entertainment experience throughout Virginia.”– Allie Evangelista, President, Hard Rock Hotel & Casino Bristol, Press Release
The Hard Rock Sportsbook mobile app is currently available for download through the App Store for iOS users or the Google PlayStore for Android users and can be used by fans physically located within Arizona and Virginia. Hard Rock Sportsbook is also live in New Jersey and Iowa through the Hard Rock Sports & Casino NJ and the Hard Rock Sportsbook Iowa apps, respectively.
Hard Rock Sportsbook Launched in Arizona in February 2022
As previously mentioned, Hard Rock Digital secured market access in Arizona back in February 2022 thanks to an exclusive partnership with the Navajo Nation Gaming Enterprise (NNGE). This deal allowed it to finally launch its long-awaited Hard Rock Sportsbook mobile app in the state’s regulated sports betting market.
For those unaware, the Navajo Nation Gaming Enterprise (NNGE) is a division of the Navajo Nation – the largest federally recognized Native American Nation in the United States. It runs five gaming and hospitality facilities across both Arizona and New Mexico.
Brain Parrish, who was the interim chief executive of the Navajo Nation Gaming Enterprise (NNGE) at the time of the announcement, evoked potential unique marketing offerings which Arizona sports bettors will be able to enjoy as a result of the partnership:
“Mobile sports and event wagering is an important new offering that we’re excited to introduce. The Hard Rock Sportsbook mobile sports wagering platform and our brick-and-mortar operations will offer a broad range of wagers, marketing promotions and cross-marketing offers that will be unique to the Navajo and Hard Rock brands.”
Hard Rock Pledged Funds to Florida Surfside Tragedy Back in July 2021
Back in July 2021, when tragedy struck the community of Surfside, Florida following the collapse of the Champlain Towers South, killing at least 28 people, Seminole Gaming and Hard Rock International announced that they were pledging to donate large sums to aid the relief work.
Hard Rock and Seminole Gaming said that they would be supporting these rescue efforts through the establishment of the Support Surfside Program, which was injected with an immediate cash donation of $250,000 to the Support Surfside Fund.
Hard Rock International chairman and Seminole Gaming chief executive Jim Allen said the Hard Rock team wanted to do something meaningful to help the victims of the Surfside building collapse:
“In keeping with one of Hard Rock’s founding mottos of ‘Take Time to Be Kind,’ Hard Rock and Seminole Gaming team members want to do something meaningful to help people affected by this tragic event. Our Support Surfside Program is about reaching out to our neighbors in need and extending a helping hand.”
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